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According to Neilsen India, FMCG industry experienced slowdown in the last three quarters of 2013. Non-food categories experienced considerable slowdown than food category. Hair care and personal care suffered most . Cooking oil and impulse foods saw better growth. Categories such as household insecticide, hair color and fabric whiteners were not hit by slow growth. Analyst say that slowdown is seen in discretionary and premium segments and in saturated categories like soaps and oral care.The volume growth in most cases are driven by price cuts and offers. (Source:Businessline)

Indian personal care segment :Rs 59600 crore (Euro monitor ) Anti -Blemish segment :Rs 340 crore Number of TV channels~ 800 ( Neilsen) Number of retail stores ~ 8.5 million Food service market -Rs 6 lakh crore Quick service restaurant  -15 % Human hair export -Rs 2500 crore Diagnostic labs - 80000 Furniture and furnishings :Rs 40000 crore (80%unorganised)

I wanted to take the time to wish all of YOU a very Merry Christmas and an upcoming safe and Happy New Year.  WOW…can you believe how the time has gone by in a blink?  Life truly is like that you know and it is so important to cherish every moment, and really take in the meaning of things.  We get so caught up in busy, busy, busy, that even relaxing has become a stressful event…WHAT??? Believe me, I used to be one of those busy people who felt that time was utilized for work and if I was not doing something productive every minute then I was wasting valuable time.  This can really create a self- inflicted guilt trip that dares a person to even place their backside on the sofa for a minute…back then, it caused too much anxiety.  So, I buzzed around like a bee all the time and I did not realize how much of life I was missing.  I was too busy trying to make a living and not make a life. I truly thank God for my older, wiser, better self who has slowed the pace...

In the cluttered Rs 2100 crore deo market once pioneered by axe now has a new leader -Fogg

Emami Fair & handsome -57% marketshare Vaseline + FAL  -30 % Garnier - 12% (less than) Fair & Handsome - Rs 200 crore brand Source TOI

Total body Spray market : Rs 1800 crore Deo for women :30 % Women's spray growing at 13.9% Men's category growing at less than 1%

One of the most successful homegrown youth brand Fastrack announced its entry into Rs 400 crore organized helmet market recently. Fastrack has grown from a watch brand to an umbrella brand endorsing products from watches, eyewear, bags and accessories.  image source : gaadi.in Although I am not a big fan of brand extensions, I have to admit that Fastrack has been able to spot opportunities ( gaps) in the market where it can fit in without diluting its core positioning. Helmet market is highly cluttered with lot of local brands and minimal differentiation. Although there are established players like Studds, the organized market constitutes only 20-25% of the total market. Since the designs and styles of helmets can be easily copied, differentiation becomes very difficult in this market.  Many motorists also feel that helmet is a grudge purchase since they wear it out of compulsion . Hence focus of many commuters will be to spent less, get a helmet and carry on. Fastrack has pri...

I like that saying and it takes me back to when I was in junior high and high school.   I did not always feel the best about myself, but there was always a special motivation that came from my physical education teachers and coaches.   They made me feel accomplished, encouraged, and inspired me to do more and be more.   It was at that young age that I wanted to be like them, to be able to offer to young people that feeling of inner strength, confidence and overall happiness.   Presto...my goal in life was to be a P.E. teacher.   Of course I could not climb into their bodies and become them but imagining being them was pretty awesome in my younger years.   In my twists and turns of life, I am doing my passion on a broader spectrum than in a high school gym setting and I feel great about that.   The thing about life, mentors, and motivators is to understand the concept of guides, and yes to have goals.   The goals belong to each of us however, and...

Cream Biscuit Market :Rs 4600 crore Market leader:sunfeat at 25% Brittania and Parle : 20% Cadbury Oreo   :5% Share of organised market has grown to 50% of total market. Source:TOI 5/12/ 13

Ayurveda/Unani/Sidha/Homeo/treatment market : Rs 9000 crore   Growth :20% Ayurveda:Rs 5000 Crore Salon Products-hair and skin :Rs 2000 crore Salon business: Rs 12000 crore Specialist salon treatment :Rs 1000-Rs1200 crore Anti aging -invasive& surgical :Rs 700 -800 crore Tv advertising market :Rs 14000 crore